Dessert Identity
Food & Beverage
Concept study
Concept study
The Context
An original studio concept: a playful gelato brand with limited drops and a cup worth photographing.
This is a self-initiated study, not a client commission.
Project year – 2026
The Solution
A striped cup system, a cherry emblem and a pattern language that stretches from packaging to campaign.
Applications cover cups, cartons, a pattern library and social campaign frames.
Elsewhere
