
Wellness Identity
Health & Wellness
Concept study
Concept study
The Context
An original studio concept: a friendly brand for everyday wellbeing, aimed at families who want health information without the clinical tone.
This is a self-initiated study, not a client commission.
Project year – 2026
The Solution
A soft leaf-shaped mascot, a warm palette and an editorial system that makes serious topics approachable.
Applications cover packaging, social templates and a simple educational website.




Elsewhere



